GRPHG

Client:
TikTok In-House

Role:
Creative Director, Executive Producer, Project Lead. I led the project from the ground up, pitching and securing $1M budget, managing high-level internal senior leadership and external stakeholders.

The Project:
TikTok’s first in-house edutainment franchise celebrating TikTok creativity and co-creation. We launched end of March on TikTok developing our community with plans for an event series and longform content off-platform.



Check out the channel here.

Favorite content series still in development? Creatively Inspired, which breaks down the most groundbreaking creativity on the platform.