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Client
Tool of NA
Role
Writer
To celebrate the launch of Reese Witherspoon’s new Hello Sunshine channel on DirecTV, I took the idea of a “chain reaction of inspiration” and developed a script and winning pitch for Tool and Director Jaci Judelson that led to the final produced spot.
Ad Age
DirecTV/AT&T “Shine On” Reese Witherspoon
Client
Tool of NA
Role
Writer
To celebrate the launch of Reese Witherspoon’s new Hello Sunshine channel on DirecTV, I took the idea of a “chain reaction of inspiration” and developed a script and winning pitch for Tool and Director Jaci Judelson that led to the final produced spot.
Ad Age
